Superdrug associated with Crewise.com is the United Kingdom's second-largest beauty and health retailer currently operating stores in England, Scotland, Wales, Northern Ireland. They have also recently opened stores in the Republic of Ireland and mainland Europe. Superdrug currently has 226 in-store pharmacies.
The company has grown over the years and now has over 740 stores in operation employing over 13,000 people with retail jobs. The stores serve over 4.5 million customers each week. Sales of Superdrug are over £1 billion per year. Its mission is to provide up-to-the-minute heath and beauty products for Superdrug customers.

 

Superdrug is Britain's most fashion conscious beauty and health retailer and is committed to bringing innovation and the latest styles and trends to the high street at fantastic prices. It is the first high street beauty and health retailer to support London fashion Week and last year it launched its True Spirit range of jewellery which is now in over 600 stores and fashion accessories which is in 77 stores. It is committed to bringing new and beautiful brands to its customers exclusively and faster than the competition, securing exclusives ahead of any other UK retailer. This year it has launched a new cosmetics range GOSH into 400 stores, new trend led home ranges and a teen range of accessories, jewellery and cosmetics.

 

Superdrug specialise in beauty products, brand name fragrances and boast a large selection of stylish seasonal gifts.  Among the brands Superdrug currently sell are Calvin Klein, Dior, Givenchy, Rimmel and Max Facor to name a few.

 

Customers can take advantage of the same amazing offers they get in store, on wide range of products, and do it all from home. Next day delivery is also available from Monday to Friday. All the best bits of shopping at Superdrug…all available online at Superdrug.com!

Superdrug is all about Accessible Beauty and accessibility is key to who we are. Our brand can be summed up in 3 words: Dazzling, Everyday, Daring.  Everyday: Consistently delivering customer needs. Dazzling: Gorgeous, dazzling offers, service and environment. Daring: Adventurous, we are a challenger brand- We dare to do differently than our competitors. Our brand character today revolves around being Fun, Friendly, Up-to the minute and Value for Money and our brand mission is to become the most Fashion-led credible beauty retailer in the UK.

Superdrug.com represents the idea of 'Attainable Glamour'. The juxtaposition of gorgeous products and cheap prices. We want to be the Topshop of Beauty and Health. We are focusing Superdrug.com on a core beauty offering bringing new products, exclusive lines and online promotions to consumers faster than anyone else. We are seeking to engage with more of our people through Superdrug.com. We want to be approachable and accommodating, providing easy, achievable looks, the latest trends to you, first.

 

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